BE COLORFUL,
BEWON-DERFUL

For professional hair designers who have constantly been reminding women of their worth for generations and motivating them to achieve their dreams...

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BEWON "SIGNATURE" PERMANENT
HAIR COLOR CREAM

DEEPFUSION technology combined with conditioning Abyssinian & Macadamia oils delivers superior hair coloring performance...

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FEEL THE PLEASURE OF BEWON BEBLONDE EXPERIENCE

Get ready to experience everything you expect from a powder lightener and MORE!

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EXPLORE
BEWON "SHADES"

Great for perfecting the transition between the natural base tone and highlights; and bringing the hair color to its most natural and perfectly blended look as a whole.

Ammonia-free formula with low pH protects natural hair color
Violet-based pigment intensity prevents undesired red, copper, and gold reflections
Oil enriched cream formula provides high shine and vitality

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